Purple Beginnings


Photo: Lisa Marie Noseworthy
Cassidy Megan with mom, Angela
Cassidy Megan created the idea of Purple Day in 2008, motivated by her own struggles with epilepsy. Cassidy's goal is to get people talking about epilepsy in an effort to dispel myths and inform those with seizures that they are not alone. The Epilepsy Association of Nova Scotia came on board in 2008 to help develop Cassidy's idea which is now known as the Purple Day for epilepsy campaign.

Epilepsy Association of Nova Scotia and The Anita Kaufmann Foundation

In 2009, the New York-based Anita Kaufmann Foundation and Epilepsy Association of Nova Scotia joined forces to launch Purple Day internationally. As the global sponsors of Purple Day, both organizations are committed to partnering with individuals and organizations around the world to promote epilepsy awareness.

The combined efforts of AKF and EANS have lead to the involvement of numerous organizations, schools, businesses, politicians and celebrities around the word. On March 26, 2009, over 100,000 students, 95 workplaces and 116 politicians participated in Purple Day. The principal sponsors also developed marketing and media materials available for download free of charge.

Learn more about the Global Purple Day Planning Committee.


A big thank you to all of the
Purple Day partners, donors,
and supporters who have helped
make Cassidy’s dream a reality,
while promoting epilepsy awareness
across the globe. We could not
have done it without you.

Purple Day 2015

On behalf of the Purple Day Team (EANS & AKFUS) we want to thank all the Purple Day Ambassadors and Participants world-wide for their efforts in educating people about epilepsy. For more information on how you can get involved, click Join the Campaign. Please wear purple on March 26, 2015 to promote epilepsy awareness world-wide.

Have a suggestion or question? Email us at partners@purpleday.org.

Thank You

Thank you to Wild Wing & I Hear Ya. of Halifax Nova Scotia for their superb web design services. Thank you also to our webmaster, Kevin Kehoe.